You can click HERE to read my previous post highlighting the production and my work as Director of Photography. Gifted, the songwriter/singer has worked with artists such as Ne-Yo, Jagged Edge, and Bei Major. He's also performed beside Miguel, Brian McKnight, and Marques Houston. In summation, he's got talent.
This production pushed my knowledge to its full extent, but the experience helped me understand the importance of lighting. Soul, aesthetic, and opinion do not pervade the depths of a camera. It should not dictate the experience. A strong cinematographer does not rely purely on the strength of the camera. They intertwine a mixture of movement, lighting, and placement to capture the director's vision. A cinematographer is a visual storyteller. The camera is his workspace, but light is his foremost tool.
Check out the behind the scenes video to learn more about the cast and crew of the music video too.
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